TARGETING THE MUSIC MARKET DIGITAL SCREENS WERE MOBILISED TO PROMOTE THE EVENT

Big Sound Festival is an annual event, that brings together global musicians, industry, brands, media, music lovers across 4 days. 

Digital Mobile Outdoor advertising were employed to generate awareness achieving a massive audience of 16,000.

Digital Screens were positioned at event venues. Digital Mobile Billboards targeted Brisbane and surrounding area's with multiple messages, including promoting OZTIX support of the event.

Project

Summary:
Ticket sales reached 16,000 with Digital Outdoor Media support for the Big Sound Festival Event
Audience:
Music lovers
Location:
Brisbane & surrounding suburbs.
Products:
Digital Mobile Billboard, Digital Screen 6, Digital Ad Trailers
Category:
Media, Advertising