Navitas, VIC

Bike Boards and Walking Boards were used to drive foot traffic to Navitas' 2014 Open Day in Melbourne's CBD.  And Navitas were overwhelmed with the number of visitors as a result of outdoor advertising. 

Bicycle billboards carried hundreds of flyers which the riders and walkers handed out targeting visitors to RMIT and ACU Open Days.

Walking billboards guided visitors right to the door of Navitas.