FLIGHT CENTRE DISPATCHED WALKING BOARDS INTO DENSELY POPULATED CBD AREAS TO GENERATE AWARENESS & DISTRIBUTE INFORMATION FOR EVENT

Flight Centre chose 2 sided Walking Boards to generate awareness and distribute information on the Australia and NZ Convention being held at Melbourne Convention Centre.

Flight Centre Walking Boards artwork included a scannable QR code for more information, further Walkers distributed leaflets.

 

Project

Summary:
Flight Centre penetrates the CBD using Walking Boards to generate awareness & distribute information.
Audience:
CBD Visitors, shoppers & office workers
Location:
Melbourne CBD
Products:
Walking Boards
Category:
Media; Advertising