ALDI DELIGHTS CUSTOMER WITH RELOCATABLE BILLBOARD

ALDI BUILDS A TV AD AROUND WINNING THE CUSTOMER BACK. RELOCATABLE BILLBOARDS WERE PART OF THAT TV AD PERSONALISING A MESSAGE TO THE CUSTOMER

Aldi supermarkets sent a strong message to a customer utilising Relocatable Billboards.

The Billboard was integrated into TV ad pleading with the customer 'Sarah' to give Aldi another go - stemming from a complaint. Unmissable and able to target  the customers transit route home - it both surprised and delivered a strong message.