THE BLOCK USE MOBILE BILLBOARD AS A CREATIVE CANVAS FOR CONTESTANT CHALLENGE. BILLBOARD TRUCKS MOBILISE INTO CBD TO ADVERTISE SHOW

The Block used four of our Mobile Billboards to test contestants’ wallpapering skills. Each couple had to wallpaper their own image onto each Mobile Billboard.

Once the contestants had completed their challenge, the Mobile Billboards hit the streets to get the message out there.

We love doing something a bit different. This was a cracker.

Project

Summary:
The Block uses Billboards as a creative canvas & later as a format to launch show
Audience:
Production & Media
Location:
Docklands, Melbourne CBD
Products:
Mobile Billboards
Category:
Experiential, Media, Advertising