DIGITAL MOBILE BILLBOARD TARGETS CYCLIST ACROSS VIC, ACT & NSW

SANTOS TOUR DOWN UNDER DIGITAL MOBILE BILLBOARD CAMPAIGN BOOSTS AWARENESS & TICKET SALES

This was a targeted digital moving advertising campaign to drive awareness and ticket sales for the Tour Down Under in NSW, ACT and VIC.

The Digital Mobile Billboard used multiple creative images to impact cyclists at triathlons, cycling events and on their early morning rides.