DIGITAL MOBILE BILLBOARD MOVES INTO POSITION TO DELIVER A POWERFUL VISUAL SUPPORT FOR THE PUBLIC AWARENESS CAMPAIGN

Liberal Political Party looking to send a direct message to the Victoria Labour Government and garner public support for the introduction of the East West link. The well execute out of home advertising campaign was picked up by major news outlets -  the strength was in the delivery of both a verbal and visual message.

With 25 square meters of adveritising space - the Digital Mobile Billboard created an impactful backdrop for delivering a strong message - Say Yes to East West.

Digtal Billboards which  mobilise into position offer advertisers flexibility, creative can be updated in real-time and deliver a powerful visual.

Project

Summary:
Liberal Political Party strengthen their public awareness campaign for East West link with Digital Mobile Billboard amplifying the message with bold creative.
Audience:
Media Outlets; General Public, Commuters.
Location:
Fairfield. Site for media launch.
Products:
Digital Mobile Billboard
Category:
Media, Public Awareness, PR.