The Block Gets Creative on Billboard Canvas

THE BLOCK USE MOBILE BILLBOARD AS A CREATIVE CANVAS FOR CONTESTANT CHALLENGE. BILLBOARD TRUCKS MOBILISE INTO CBD TO ADVERTISE SHOW

The Block used four of our Mobile Billboards to test contestants’ wallpapering skills. Each couple had to wallpaper their own image onto each Mobile Billboard.

Once the contestants had completed their challenge, the Mobile Billboards hit the streets to get the message out there.

We love doing something a bit different. This was a cracker.

Summary

The Block uses Billboards as a creative canvas & later as a format to launch show

Audience

Production & Media

Location

Docklands, Melbourne CBD

Products

Mobile Billboards

Category

Experiential, Media, Advertising

  • Custom Mobile Billboard for The Block, Nine Network by Running Boards, Melbourne
  • Custom Mobile Billboard for The Block, Nine Network by Running Boards, Melbourne
  • Custom Mobile Billboard for The Block, Nine Network by Running Boards, Brisbane
  • Custom Mobile Billboard for The Block, Nine Network by Running Boards, Melbourne
  • Custom Mobile Billboard for The Block, Nine Network by Running Boards, Melbourne
  • Custom Mobile Billboard for The Block, Nine Network by Running Boards, Melbourne
  • Custom Mobile Billboard for The Block, Nine Network by Running Boards, Melbourne
  • Custom Mobile Billboard for The Block, Nine Network by Running Boards, Brisbane
  • Custom Mobile Billboard for The Block, Nine Network by Running Boards, Melbourne
  • Custom Mobile Billboard for The Block, Nine Network by Running Boards, Melbourne