Opera QLD Boosts Ticket Sales with Digital Mobile Billboard

OPERA QLD INCREASED TICKET SALES WITH BIG IMPACT OUTDOOR DIGITAL MEDIA, FURTHER SUPPORTED WITH BRAND AMBASSADORS

Opera QLD wanted to broaden their audience base for their new production of La Traviata.

So we hit the streets of CBD Brisbane with a Digital Mobile Billboard and some beautiful girls in red dresses!

This campaign resulted in over 1,000 ticket sales to people who might become the next generation of opera lovers.  

Summary

Opera QLD chooses Digital Mobile Billboard campaign to broaden audience base & ticket sales.

Audience

CBD visitors, shoppers, workers

Location

CBD Brisbane

Products

Digital Mobile Billboard

Category

Media, Advertising

  • Digital Mobile Billboard for Opera Queensland by Running Boards, Brisbane
  • Digital Mobile Billboard for Opera Queensland by Running Boards, Brisbane
  • Digital Mobile Billboard for Opera Queensland by Running Boards, Brisbane
  • Digital Mobile Billboard for Opera Queensland by Running Boards, Brisbane