Medibank Wheels Into Prime Position at Cadel Evans Event

MEDIBANK GAINED UNINTERRUPTED EXPOSURE FOR BRAND AT SPONSORED CADEL EVANS CYCLING EVENT.

Medibank leveraged its sponsorship of the Cadel Evans Great Ocean Road Race using outdoor screens.

Running Boards delivered the Medibank message using a mobile LED screen at key locations along the course including the start and finish lines.

Summary

Medibanks gained prime advertising position along cycling course provides a great reinforcement of sponsorship & awareness of brand

Audience

Sports enthusiasts

Location

Great Ocean Road

Products

Digital Mobile Billboard

Category

Media, Advertising

  • Large format outdoor LED Screen for events - Medibank live stream at Cadel Evans Event by Running Boards, Melbourne
  • Large format outdoor LED Screen for events - Medibank live stream at Cadel Evans Event by Running Boards, Melbourne
  • Large format outdoor LED Screen for events - Medibank live stream at Cadel Evans Event by Running Boards, Melbourne
  • Large format outdoor LED Screen for events - Medibank live stream at Cadel Evans Event by Running Boards, Melbourne
  • Large format outdoor LED Screen for events - Medibank live stream at Cadel Evans Event by Running Boards, Melbourne
  • Large format outdoor LED Screen for events - Medibank live stream at Cadel Evans Event by Running Boards, Melbourne