High Visibility for Festival X on Digital Screen
FESTIVAL X FOUND MOBILE OUTDOOR MEDIA COST EFFECTIVE. PROMOTED IN MELBOURNE, SYDNEY & BRISBANE – THE CREATIVE WAS EASILY UPDATED. FURTHER BILLBOARD COULD BE MOBILISED TO TARGETED AREAS WITH IMPACT
Festival X generated maximum awareness and ticket sales for their event in Melbourne, Sydney and Brisbane with outdoor advertising.
The event promoted on Digital Mobile Billboards provided a cost effective solution to updating the creative to reflect the different dates in each state.
The Digital Screen also stood out – dominating the landscape and cutting through the clutter.
The format was efficient with its ability to directly target youth at the key locations where they congregate.

