{"id":512,"date":"2023-03-17T09:25:52","date_gmt":"2023-03-16T22:25:52","guid":{"rendered":"https:\/\/www.runningboards.com.au\/news-and-ideas\/?p=512"},"modified":"2023-03-17T09:25:54","modified_gmt":"2023-03-16T22:25:54","slug":"harry-brown-uses-the-solar-ad-trailer","status":"publish","type":"post","link":"https:\/\/www.runningboards.com.au\/news-and-ideas\/2023\/03\/17\/harry-brown-uses-the-solar-ad-trailer\/","title":{"rendered":"Harry Brown uses the Solar Ad Trailer"},"content":{"rendered":"\n
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The Brief<\/h2>\n\n\n\n

Harry Brown is a new liquor store chain that has come to Melbourne with its stores primarily opening in the city’s outer Metropolitan suburbs.<\/p>\n\n\n\n

The business requested a stand-alone advertising screen that would be able to display branded content for multiple upcoming projects, and that it could be placed in tight-knit locations.<\/p>\n\n\n\n

In addition, the goal of the project was to showcase liquor deals in heavy vehicle locations near where the stores are situated thus spreading awareness of the new brand.<\/p>\n\n\n\n

The Result<\/h2>\n\n\n\n

As a result, the Solar Ad Trailer was selected as the ideal out-of-home advertising product for Harry Brown Liquor.<\/p>\n\n\n\n

Once delivered to the requested locations, the Solar Ad Trailer showcased branded, static content promoting liquor deals to on-lookers in Melbourne’s south-east suburbs. <\/p>\n\n\n\n

How to best utilise the Solar Ad Trailer<\/h2>\n\n\n\n
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There are some considerations that need to be taken into account when designing the artwork for the Solar Ad Trailer.<\/p>\n\n\n\n

When you are developing the artwork, please ensure you do the following:<\/p>\n\n\n\n